Since its inception
in Australia during the early 20th Century, producing good quality
bras with exceptional fit has been the recipe behind Berlei’s
success in lingerie markets around the world for nearly 100 years.
During World War
II, such was Berlei's reputation that it was one of the few
lingerie companies permitted to put its brand name into its range of
utility bras and girdles for the women’s forces, securing a loyal
following for years to come. Today, Berlei positions itself as a
brand that caters to every woman’s lingerie needs.